Part 1 of 5 videos.
For our big NEW 2017 ROCK GEAR launch from UNDER ARMOUR - they asked if they could shoot two of my workouts as part of our marketing campaign.
I said no.
My workouts are my daily anchor and they're off limits to camera crews because I don't like distractions and it's not my style to film them.
They came back again and asked if I would reconsider but it was my entire team of execs and reps: @underarmour, @sevenbucksprod, @sevenbucksds, WME agents and The Garcia Companies. All said the fans would love it and it'll be great for our global campaign.
I agreed to the request. But had only request of my own.. Stay the f*ck outta my way.
Actually, I was nicer.
Kindly, stay the f*ck outta my way.

They did.
We shot two workouts. One in Hawaii and one in LA.
Our new #RockGear officially drops on APRIL 5th.
Let it begin.
#IronParadise #UnderArmour #BeUnstoppable

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    Please I want to know the name of this song?😰

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    @brohmski I'll prob just do the elliptical

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    @melanano do it

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    @therock I'm a HUGE fan I'm also a big guy 6ft 6in 342lbs I'm trying to lose more weight and gain more muscle mass & definition. PLEASE SIR if you can give me a bit of advice on doing so I would greatly appreciate it. Ty in advance if you have the time to respond

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    @claudionunescns

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    you inspire me whenInspiration. I need it most.Thanks so much!!

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    @jakedcaywood

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    #amazing Rock👌👌

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    Falta poco @callejas.joseluis

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    ماشاء الله